Customer Case ViVa! Zorggroep: from Digital Asset Management to professional brand management

ViVa! Zorggroep, a Dutch health and social care organisation, initially set out to find a better way to manage its digital assets. What started as a search for a Digital Asset Management solution evolved into a central brand portal where employees can create communication materials, manage digital assets and order printed materials.

In this customer case, you'll discover how ViVa! expanded from Digital Asset Management to professional brand management while encouraging greater cost awareness across the organisation.

What you'll learn

After reading this case study, you'll discover:

• The added value of a brand portal compared to a standalone Digital Asset Management solution
• How templates help balance employee autonomy with brand consistency
• How a brand portal reduces day-to-day workload for Communications teams
• Why user adoption is just as important as the technology itself
• The results ViVa! achieved with Cordeo

Who should read this customer story?

This case is relevant for:

• Communications Managers looking to reduce operational workload and create more time for strategic communications
• Communications Advisors who want to empower colleagues with templates and clear brand guidelines
• Health and social care organisations looking to manage communications more efficiently across multiple locations or teams
• Organisations where employees create and order their own communication materials

Download the customer case

Discover how ViVa! Zorggroep professionalised its communications with a single brand portal. Complete the form below to receive your copy instantly.