Don't miss opportunities: embrace an inclusive online world

Digital accessibility: a world full of opportunities for inclusion, innovation and growth. Discover how achieving accessibility is not only important for equal access, but also provides benefits such as a broader reach, improved reputation, an incentive for innovation and strengthened SEO. Read more about how digital accessibility can be a strategic asset for organisations.

The picky friend

Digital accessibility refers to the design, development and presentation of digital content and technology in a way that is accessible to everyone, regardless of their skills or limitations, and is legally required for Dutch governments (such as central government, provinces, municipalities, and water boards). In addition, the obligation also applies to institutions from the (semi-)public sector.

However, digital accessibility is an important consideration for all organisations. After all, it enables everyone to consult important information and services. So although digital accessibility is critical, let's be honest: sometimes it feels like a picky friend who is never satisfied. 'No, no, this font is too small! And where is the alt text for this image? And what happened to the color contrasts?'

View it as an opportunity (rather than an obligation)

It doesn't have to be boring. In fact, making digital content accessible can have unexpected benefits. For example, did you know that adding alternative text descriptions to images can improve your search engine optimization (SEO)? It can therefore ensure that your content appears more often in search results. Maybe it's time to embrace digital accessibility and see where it takes us - who knows, it could be the key to unlocking new audiences and possibilities.

Embracing digital accessibility is a lot easier if we see it as an opportunity instead of an obligation. Are you wondering how?

• Expand your reach: Make your digital content accessible to everyone, including people with different disabilities. This opens the door to new customers and users who might otherwise not be served.
• Enhance your reputation: Show commitment to digital accessibility and strengthen your image as an inclusive and socially responsible organisation. This leads to a positive perception among customers, partners and stakeholders, which is beneficial for your brand and reputation.
• Stimulate innovation: The pursuit of digital accessibility forces you to find creative solutions and explore new technologies. This can lead to innovation within your organisation and produce new products, services or features that are useful to a wide range of users.
• Strengthen your SEO: Several aspects(such as using descriptive alt text for images and optimizing the structure of your web pages) help to improve your search engine optimisation (SEO). This can make your content easier to be found in search results, resulting in more organic traffic to your website.

Consistently create digitally accessible content

By viewing digital accessibility as an opportunity, you not only meet ethical and legal obligations, but you also achieve positive results in terms of customer satisfaction, growth and competitive advantage.

Do you want to make it easier for yourself? Then work with systems that support and simplify the realisation and maintenance of digital accessibility. Cordeo supports the latest Web Content Accessibility Guidelines (WCAG), allowing you to create accessible content faster without losing time.