The University of Applied Sciences Utrecht (HU) offers 107 different studies to almost 40.000 students, making it one of the largest universities of applied sciences in the Netherlands. The University of Applied Sciences Utrecht has a clear positioning and is trendsetting in using digital techniques. For branding consistency and to embrace the latest developments, the University of Applied Sciences Utrecht has chosen the Cordeo publication platform in 2010.
“The advantages were shown in the first year. We produced all bachelor brochures through the portal and our time to market has been cut in half. We have also saved a lot of money.” Ingmar Volmer, Marketing Manager University of Applied Sciences Utrecht.
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The publication platform based on BrandSpot offers the University of Applied Sciences Utrecht a Digital Asset Manager to manage and share photos, logos and other files. Faculties are able to produce marketing materials themselves based on very flexible templates that secure the corporate style. Many bachelor brochures, leaflets, invitations, factsheets, flyers, signage and international studies brochures have been produced. The ordering system offers the University of Applied Sciences the opportunity to control the printing activities of the different faculties and locations.
“The BrandSpot platform has made the work in our department
more structured and efficient. With huge savings as a result”.