Channel Management

"How can I control brand and message in my channel marketing campaign?"

Publish-on-Demand is the perfect solution to your channel marketing campaigns. With control over brand and message, PoD is a very powerful tool for successful channel partnerships.

Single point of information

Where authorized, your channel partners can have controlled access to all your customized sales material and can order copies directly. It allows you to manage channel print budgets and gives intelligence on user call-off rates.

Co-branded channel documents 

The channel solution will empower your resellers or dealers to create customized documents in their own language  with content, such as address and logo, specific to each channel partner.

The Channel Management solutions are manifold and are developed for customer specific applications such as:

  • Deploymment of centrally managed DM campaigns
  • Customisation of point-of-sale material
  • Customer-specific price lists
  • Private label documents: your product presented in the style of your channel partners
  • Advertisements geared to the needs of the channel partner

Cordeo has the experience and know-how to build your channel solution for better results.

 

 

 

The Cordeo case story is so compelling that it led PODi to develop a new project metric: RCDD, or Realized Cost per Delivered Document.

Print-on-Demand Initiative (PODi)