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Infor

Infor is one of the world’s largest business software companies, serving 70,000 customers in more than 100 countries around the world. Infor adopted the PoD system in 2006 through its acquisition of SSA Global which had adopted the system when it bought Baan in 2003. To this day, Infor uses the XLdoc system to create not only marketing collateral but also direct mailers, stationery and business cards.

"With Cordeo’s Publish-on-Demand (PoD) system, we at Infor were able to renew our collateral with the new logo very easily. Within a few weeks, all of our 500 pieces of collateral were available on infor.com.”
Craig Conrad, Senior Director of Brand Marketing, Infor

The Challenge?
  • Reduce inventory costs
  • Create marketing materials (collateral, mailers, business cards, etc.) “on the fly”
  • Enforce brand consistency globally
  • Simplify the translation process
  • Simplify branding updates
Our Solution!

Baan implemented XLdoc, a Publish-on-Demand solution to streamline the logistical process of document creation in 2001. When Baan was acquired by SSA Global, XLdoc was an enormous help in rebranding and integrating all of the company’s literature. This process was continued when SSA merged with Infor in 2006. In 2009, Infor updated its logo and the system made this considerable task very easy. In May 2010 Infor has, once again, updated its brand and XLdoc’s new version will make this process even easier.

Benefits
  • Major cost savings due to reduced waste and elimination of warehousing and long-distance shipping costs
  • Content updates can be made “on the fly” 
  • Reduction of time-to-market for updated documents
  • New documents can be added to the system quickly and at low cost
  • Increased branding, rebranding and brand awareness with almost no cost
  • Localizations and translations can be created quickly and at low cost

“We have been working with XLdoc for almost a decade. XLdoc has reinvented itself over time and constantly delivers new value to Infor. It has helped us grow an impressive body of correctly-branded marketing material.”
Nan Byington, Global Creative Services Principal Designer, Infor.

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The flexibility of the templates has made a very rapid rebranding possible!

- Claudia van de Heg, Marketing Specialist Collateral Tools, Infor
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