3B Fibreglass
3B is one of the major fibreglass reinforcement manufacturers in Europe, headquartered in Brussels with dedicated plants in Battice (Belgium) and Birkeland (Norway).
 |
The Challenge?
|
 |
Our Solution! After the development of a new logo, stationery, product data sheets and website, the largest composites exhibition, the Journées Europeennes des Composites (JEC) in Paris (France) was chosen to launch the new company: a strong, innovative, and reliable player in the glass fibre reinforced composites arena. To capture visitor information and to create customized and personalized information sheets, reflecting the new positioning, 3B used XLdoc. It helped 3B to successfully introduce their new name and innovative image. After the exhibition the solution to create personalised information is now part of the 3B website, where leaflets are created and immediately sent to the visitor’s e-mail address. Says Emmanuelle David, Marketing Communications Manager, 3B Fibreglass: "We daily receive information requests and while providing actual on-demand information to the visitors of our site, we receive valuable information on their needs. XLdoc is an excellent tool to build your pipeline". |
 |
Benefits
|
We support 3B Fibreglass in the field of:
Brochures & Leaflets-Marketing-Managing Corporate Style-Industry-Sales-Document Creation-Direct Mailers
The customized leaflets created during the exhibition, not only strengthened our introduction and positioning as an innovative glassfibre producer, but also helped us generating many leads.
