Lotteries & Retail
"With our solution is it easy to create multiple files at once, for example point-of-sales materials"
Retail organizations and lotteries need to communicate with consumers and customers on an ongoing basis. The volume of point-of-sale material and promotional print can be huge. It is a challenge to keep control of all marketing operations.
Online campaign management tools and online publishing tools can be of great value for retail companies and lotteries. Selection wizards based on rules and branded templates offer the possibility to create POS-material, pricelists, posters and many other marketing materials on the fly. Asset management and workflow solutions allow a quick execution for geographically spread retail organizations. The system is also linked to a digital and offset print network or to own media partners.
- Better management of campaigns
- Fast execution
- Enormous cost savings in creation of campaign material
- Personalization and customization of messages
- Complete chain integration of creation and print
