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Marketing

"Marketing has a responsibility for a lot of documents, how can I manage all these documents?"

Creation, management, ordering and approval of content can be managed much easier and faster in an online environment which enables other users to fulfill certain tasks!

Marketing and Communication departments play a vital role in the presentation of a company. They have to deal with many stakeholders, both internal and external.

Problem
  • Time to market of documents (creation and delivery) is too long
  • Materials are not correctly branded
  • Messages are inconsistent
  • Updates cannot be processed easily
  • Available business documents are not up to date
  • Waste and offset printing costs are too high
  • No insight in to costs of printed material
  • No history available of previous versions
Solution

Our solution delivers an advanced content management system including a digital asset management system and ordering system in which you can create, manage and order all documents. It helps to create documents easily, based on templates. Based on rights people can make customizations themselves, within certain boundaries. It can be determined which text and image boxes may be changed and which images can be selected.  Finally an approval workflow can be selected.

Furthermore, it is possible to order items and relate an approval workflow based on cost centers to control budgets.

Benefits
  • Brand control and control over customizations by creating documents based on templates and rights
  • Document creation is much easier and faster
  • Enhance accurateness of collateral
  • Produce the print quantity needed just-in-time
  • Budget control by using approval workflows based on cost centers
  • Improve efficiency and reduce overall collateral costs
  • Online proofing of documents
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